Networking, or network management, is a term widely used in the job market. Technical skills are important to get a good job, but maintaining solid professional ties is also crucial for career growth.
The internet can help a lot to consolidate this type of alliance, bringing you closer to people who think like you, do what you do and are a reference in the area you value. Find out how the web can be instrumental in improving your networking.
Etiquette in networks
Be careful what you show on your public profiles. On Facebook, for example, it is possible to change privacy settings so as not to expose controversial opinions to all who may compromise a professional approach. Many companies conduct a thorough inspection of the candidates’ social profiles to ensure they have the right profile for that work environment, so show your skills and qualities through your online persona.
Pages like LinkedIn, Facebook and Twitter serve as murals for you to present yourself to the public. In them, it is possible to publicize actions that you have been developing professionally and build an image that attracts employers. Organize a portfolio and express your work views on a blog. Through the use of keywords and SEO techniques, it is possible to give greater prominence to your publications in search engines such as Google and offer notoriety for your profile. Keep an updated, coherent profile with interesting content.
Find out about events
Participate in lectures, seminars and workshops in your area. This is a good way to meet people who like what you like and network. Social media is a good way to tell about these events. In addition to great opportunities for new learning, being physically present gives you a chance to interact and connect with a potential employer.
A very useful function of LinkedIn is the connection between users via Bluetooth. Participants in an event can trigger the feature on their cell phones and be introduced to other users who are on site. That way, everyone can connect, create a digital interaction and make their resume and portfolio available online. It is much easier to establish digital networking when there is already a previous connection between the interested parties.
Do not overcome barriers
It is very exciting to imagine that Facebook or LinkedIn chat is the only thing that separates you from a decision-making entrepreneur in the company of his dreams. But take it easy. Find out if that is the right social media to contact you or if by sending a message you will be invading your social space.
Some people keep personal profiles completely separate from company pages and prefer to only have closer connections, like friends and family. However, if it has already been shown that a particular channel is suitable for this type of interaction, don’t be shy. Show your interest and knowledge in the most cordial way possible and always have a portfolio at hand to present your potential.
